This glow-in-the-dark pouch is ready for liftoff.
Passion runs high in my house. For my son, that means loving things like basketball, swimming and his competitive reading team with impressive intensity. But two of his longest-running obsessions are Capri Sun and outer space. On any given afternoon, I can find him in the living room rewatching Apollo 13 like it’s brand new, Capri Sun pouch in hand, narrating the mission as if NASA might call for backup. So when Capri Sun announced a NASA-inspired Blood Moon Punch timed to this spring’s lunar buzz, it felt less like a product launch and more like a family event.
With a rare Blood Moon set to light up the sky on March 3 and NASA preparing for its first crewed mission around the moon in 50 years, lunar excitement is ramping up in a real way. Capri Sun is leaning in with a limited-edition flavor that feels tailor-made for kids who know what Artemis II is—and parents who just remember poking the straw through the pouch at soccer practice.
What is Capri Sun Blood Moon Punch?
Blood Moon Punch is a limited-edition Cosmic Cherry drink packaged in collectible, glow-in-the-dark pouches featuring different phases of the moon. The juice itself takes on a deeper reddish hue inspired by the upcoming Blood Moon, giving it a slightly more dramatic look than the brand’s usual bright fruit tones.
The launch celebrates NASA’s planned 10-day Artemis II mission, a crewed flyby around the moon that marks the first time astronauts will travel that far from Earth in nearly half a century. To mark the milestone, Capri Sun is hosting a 10,000-pouch giveaway so fans can sip along with the historic moment.
This isn’t Capri Sun’s first trip into orbit, either. Last year, the brand released Moon Punch around the Total Lunar Eclipse, marking the first time it had a themed flavor around the moon. The glow-in-the-dark pouches quickly became a top seller at national retailers, even rivaling core flavors like Fruit Punch and Pacific Cooler.
Where can I get it?
Capri Sun Blood Moon Punch has officially launched and will soon be available for a limited time at major retailers nationwide, including Amazon, Walmart, Target and Kroger.
Like last year’s Moon Punch, this is positioned as a collectible seasonal drop, which means it won’t be around forever. So if you happen to live with someone who tracks lunar phases for fun and considers a glowing juice pouch peak design, you may want to plan accordingly.
In my house, the countdown has already begun.
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